Giant was founded in 1972 with a mission: to create better bikes and improve the cycling experience. From the very start, innovation and manufacturing expertise set us apart.
It began with our lightweight chromoly frames. Giant’s ability to produce high-quality bikes at an affordable price allowed more riders to experience cycling in a whole new way. Since then, Giant has pioneered advancements in both aluminium and composite engineering. Giant introduced the first affordable carbon fibre bike, and revolutionized high-performance road bikes with Compact Road Design. In mountain biking, Giant’s established a new level of performance for off-road riding and racing.